Our Story

A Dream That Began in 1994.
A Legacy That Lives On.

 

Some journeys begin with an opportunity. Others begin with the courage to create one.

In 1994, Mr. Govind Velankar took a defining step in his life by leaving his job to follow his entrepreneurial dream. With determination in his heart and a vision to build something of his own, he laid the foundation of Velankar & Sons in Dombivli. It was a decision that marked not just the beginning of a business, but the birth of a family legacy.

The early years were a testament to his perseverance, commitment, and belief that success is built one relationship at a time. He understood that in the world of jewellery, the true worth of a business goes far beyond what it sells. It lies in the confidence people place in it, the promises it honours, and the relationships it nurtures over the years.

As time passed, the name Velankar & Sons became a reflection of the values on which it was founded—a belief that trust must be earned, every customer deserves respect, and every relationship is worth preserving.

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Velankar & Sons — Founded on a Dream. Strengthened by Trust. Carried Forward by Generations.

Mr. Govind Velankar
1994

Mr. Govind Velankar

Founder · First Generation

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Paresh Velankar
Today

Paresh Velankar

Second Generation

One Legacy. Two Generations. One Enduring Promise.

Today, the journey continues with Paresh Velankar, the second generation, carrying forward his father's vision and values.

For Paresh, taking the legacy forward is about more than continuing a family business. It is about honouring the courage of his father, preserving the principles that shaped the brand, and ensuring that the trust built over the years remains at the heart of every customer relationship.

While times change and new possibilities emerge, the foundation remains unchanged. The experience of the first generation meets the perspective of the second, creating a meaningful balance between cherished traditions and the aspirations of today's customers.

At Velankar & Sons, the legacy is not simply a story about where we began. It is a responsibility we carry into every tomorrow.

From Govind Velankar's courageous decision in 1994 to Paresh Velankar's commitment to carrying that vision forward, our journey stands for something timeless: a family's dedication, a tradition of trust, and a promise that continues across generations.

Because jewellery may be treasured for its beauty, but a name becomes precious when it is trusted.